Contact UsIn today’s dynamic online media environment, it’s important to have the right suite of solutions that meet your business needs. Gone are the days of ‘have adserver, will travel’. In fact, our clients work with an average of two other systems outside of their ad server. All those systems depend on data and generate data.
When data is isolated, it fails to realize its potential.
When systems don’t talk to each other, users need to rekey data causing errors and lost time.
When users don’t have centralized access to data, they can’t make informed decisions and the business doesn’t make progress.
Operative has been passionate about creating open platforms since our inception. We have developed a modern infrastructure that allows publishers to leverage the power of their point solutions. New solutions come to market quickly and publishers need to be confident that they can plug them into the workflow. We have frequently heard from our clients that they found they derived more value from their point solution investment once it was integrated in the workflow. They discovered that teams used the point solution in a more sophisticated manner when they were freed up from over-seeing the more basic aspects of the technology. This has led to a better relationship between all parties involved and ultimately creates a virtuous cycle.
Below you will find a brief list of the companies we work with:
- CRM
- Salesforce.com
- Publisher Ad Servers
- DoubleClick for Publishers
- Ad Tech
- 24/7 Real Media
- Microsoft Atlas
- Ando Media
- Freewheel
- Agency Ad Servers
- DoubleClick for Advertisers
- Microsoft Atlas
- Mediaplex
- Media Mind
- Rich Media Ad Servers
- Pointroll
- Eyeblaster
- Unicast
- Media Mind
- Eyewonder
- DoubleClick Motif
- Agency Proposal Systems
- Donovan iDesk
- DoubleClick MediaVisor
- Yield Management
- YieldEx
- Atlas Rapt
- Audience Extension
- Burst Media
